ADower Photography

About

"Ideas are the root of creation." ~ Ernest Dimnet

Anna Dower
Marketing Professional

MARKETING – (SB & Company, LLC - Maryland)

Pursuit and outreach of relevant business opportunities;
Researching markets within relevant sectors and specific business entities within these segments;
Campaign planning and strategy development;
Reviewing Requests for Proposals (RFPs) in preparation for outreach;
Proofreading and editing technical documents;
Project management and coordination;
Creation and maintenance of client and contract matrices;
Print & digital media designing (firm brochure, newsletter, advertisements);
Document template designing;
Social Media design & maintenance.

ADVERTISING – (ShopToEarth - Maryland)

Primary point-of-contact for arranging and promoting online ad exposure for prospective and existing client retailers on ecommerce website;
Managed and negotiated contracts, terms, and payment for these placements;
Maintained connections with existing business partners, while establishing rapport and developing fresh relationships with new partners;
Closely liaised with major clients such as Travelocity, Art.com, The Home Depot, and Overstock.com, among others;
Maintained data spreads comprising placement rotations, invoice statuses, account contacts, events, etc.;
Arranged conference calls, meetings, and travel itinerary, and handled various administrative tasks for Vice President of Operations

PLANNED GIVING – (Kennedy Krieger Institute - Maryland)

Prepared acknowledgements to sponsoring Foundations, Corporations, and Non-Profits for funding provided toward various programs (incl. special projects, clinical research, and fundraising events)
Maintained/ updated proposal and funding statuses, program descriptions, and individual & corporate sponsor information using Raiser's Edge [software]

PHOTOGRAPHY - (adowerphotography)

Independently commissioned in providing professional portrait, event, and lifestyle photography.

- Digital image enhancing: color correction, technical and creative retouching
- File exporting across varied range of formats/ specifications
- Scaling and sizing
- Image/Type-based logo design
- CD/DVD cover designing
- Solo event coverage
- Independently learning new creative software
- Client consultation and scheduling
- Meeting high-volume deadlines
- Creating, preparing and managing client invoices/contracts

Past Clients Include:

Avely Foods
Broadway Actor, Joel Karie (The Lion King, Dancing in the Streets)
WINC Promotions
Independent VA business, Sunshine Ranch

Portrait Photographer | Lifetouch Studio
Maryland

Commissioned in providing quality family and senior portraits.

Development acquired in the following areas:
- Studio Lighting
- Prop Placement
- Subject Composition/ Framing
- Subject Posing
- Client Service
- Post-shoot client consultation
(to assist in selecting the best final images for client's needs)

Junior Photographer | Picture People
Towson, Maryland

Capturing personalities of families, pets and individuals in a studio setting.
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TECHNICAL PROFICIENCIES:
Adobe Photoshop
Adobe InDesign
Adobe Lightroom
Adobe Acrobat XI Pro
Analog & Digital DSLR
Hypertext Markup Language (HTML)
Inkscape
Microsoft Outlook 2003 - current (365)
Microsoft Word 2003 - current
Microsoft Excel 2003 - current
Microsoft Publisher 2003 - current
Microsoft PowerPoint 2003 - current
Microsoft Access 2003 - current
Audacity (Audio Editing)
Lotus Notes
The Raiser’s Edge
Blue Martini
QNXT
SEO (Search Engine Optimization)
Serif PagePlus

CREATIVE & SOFT SKILLS:
Commercial & Portrait Photography
Graphic Design
Ad planning and campaigning
Lead nurturing
Loyalty marketing
Email marketing
Proposal writing
Newsletter writing
Form building
Document conversion
Social media marketing
Layout design
___________________________________________________________
American Photography Association
February 2013 to Present

American Society of Administrative Professionals
January 2013 to Present
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College of Notre Dame of Maryland
Industrial & Organizational Psychology

Baltimore City Community College
Visual and Performing Arts

Reach Me:
m | 443.527.9865
h | 443.354.3401
e | adower@comcast.net

Contact

adower@comcast.net

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